Our webinars offer you proven rules, tools and practices that lead to tourism, marketing and downtown success. Every webinar is free for DDA members.
All webinars, unless otherwise noted, will begin at 8:30am PDT. Below are times by time zone.
8:30am - 9:30am PDT; 9:30am - 10:30am MDT; 10:30am - 11:30am CDT;
11:30am - 12:30pm EDT; 12:30pm - 1:30pm ADT
WEDNESDAY AUGUST 18, 2021
After spending a great deal time working in every Canadian province (disappointed to have missed the territories), Roger will share with you his ten all-time favorite places across Canada. He’ll share with you why and how each of them made his list, providing you with ideas you can emulate to help you get on every traveler’s bucket list. So take a trip across Canada with Roger and see ten of the places that make Canada a visitor’s dream destination.
WEDNESDAY SEPTEMBER 15, 2021
Well known for the seven-year research project that resulted in “The 20 Ingredients of an Outstanding Downtown,” Roger is going to show you the five most important elements that all 400 of the best downtowns in North America have and are critical to their success. You’ll see photographic examples and great case histories and will get approximate implementation costs so you can begin developing these ingredients in YOUR downtown. This is one presentation you don’t want to miss, and it can help you create a priority-list for your downtown and its success.
WEDNESDAY OCTOBER 13, 2021
There’s simply no question that top-notch influencers do just that – influence readers and viewers to make YOU the destination of choice, whether you're an attraction, city, town, scenic byway, guide service, or tour provider. But how do you find them? What parameters make someone an “influencer”? How do you reach them? What’s the cost? What should we expect from them? In this workshop you’ll get answers to all these questions plus some warnings so every dollar you invest will actually provide a great return on investment. There’s no question, media influencers should be a big part of your marketing efforts.