Working Through the Coronavirus Pandemic
Rebooting After the Pandemic: Where do we go from here?
We are all experiencing a totally new type of disaster that the world has not been through in modern times. So, when the time is right, how will we get back on our feet and reboot tourism spending? Our downtowns? Our economic engines? One thing we’re sure of: It won’t be a “business as usual” recovery. After consulting with some of the brightest minds in the business, Roger will present seven initiatives that will help your organizations, attractions, restaurants, and retail shops recover and return to profitability. You’ll learn about emerging trends and an estimated timeline for how to return to “the new normal.” This is a must-see presentation!
Keeping the dream alive
In this presentation Roger showcases 26 different low-cost or zero cost ideas you can implement now to help your local businesses stay afloat, how to lift the spirits of the people in your circle of influence, and how to promote your destination for future visitation once we’re able to get back to the “new normal.” Roger also explains what the New Normal actually means and how to prepare for it. Roger shares some great stories from small merchants, destination marketing organizations, and a great video of what happens when a flight attendant tries to work from home. You’ll love it! Head here for the complimentary copy of Roger's slide deck: https://drive.google.com/file/d/1Qnu8QqhmXMn2Rw8nS4n1efkYjJXc4ynb/view
Marketing for Business & Downtowns
The Top Five Marketing Priorities
If you’re like us, you are hounded by just about every marketing media out there who wants to sell you SEO services, social media marketing, print advertising (magazines and periodicals), outdoor (billboards and signage), broadcast (radio and television), trade shows, sponsorships, and online advertising. After researching dozens of organizations with both small and large marketing budgets, Roger will provide you with the top marketing priorities that will provide you with the greatest return on investment and best close the sale for anyone striving to become a top visitor destination. These priorities also work for downtowns and visitor attractions!
Funding & Organizational Support
Working Together as One Incredible Team
It’s actually amazing that communities are ever able to achieve great things, and hats off to those who succeed—it’s rare. Usually, a community has numerous organizations, each with their own goals and priorities, each working on their own projects, and, for the most part, never working with other local organizations on common goals and big ideas. But those who can get out of their silos, working together as a unified team, can see enormous success. Roger will show you how to create an amazing team, what to call it, who should be on it, and what you can accomplish together. The sky’s the limit with a team like this!