20/20 Signage Equals $$$ – Video (3:08)
In this video blog, Roger teaches the rule of perpendicular signs. Many shops in a downtown district simply place their signs above the door or have them painted on windows. More often than not, these signs are missed by potential customers totally unaware of what they have to offer or that they even exist.
How much business are you missing out on because of your signage?
Video length – 3:08